This task has really helped me understand my genre even more so than I do already. By seeing the similarities and differences between the older and recent videos, it allows me to see what conventions still consist and by doing this I can use these conventions when planning my music video. I have seen that basically all music videos are performance based and the artist is positioned in the centre of the frame so that the consumers associate themselves with them straight away, this way the consumers attention is focused on them.
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